Godson des Forges
Boutique prime London residential estate agency
Godson des Forges were looking for strategic marketing consultancy to work alongside their social media agency
Marketing plan, web CMS, ad design, doordrop design and ad hoc marketing resource
After carrying out a thorough marketing review and competitor audit, I drafted the marketing and communications plan for the year, which included clever and cost effective (how do you compete with the huge budgets of the major agents?) targeted ways of raising awareness of Godson des Forges in their particular patch of prime central London. It was also important to tell the story of a very personal business.
We optimised the user journey of the website, re-platformed the email database to Klaviyo and built a new template, created ads for Cadogan Hall and designed doordrops and branded merchandise.
A snapshot of some of my work
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Web re-design
Optimisation of website including copywriting and ongoing CMS.
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Doordrops
Design and print of targeted doordrops
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Content
Email marketing and blog content